Business Resources
Spring into Success with These Fun Marketing Ideas Spring is a season of rejuvenation, growth, and vibrant energy. After winter, most people are thrilled to be outdoors and thinking about warmer weather. It’s a time for us all to come out of sleepy hibernation and explore our areas. Spring is also the perfect time for…
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For many small businesses, email marketing is all about promotions and sales. But the most successful businesses know that an email list is more than just a sales tool—it’s a way to build relationships, create trust, and foster a sense of community without the concerns of a platform shutdown. By shifting your focus from transactions…
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Has this ever happened to you? A brilliant idea sparks, you meticulously plan every detail, create beautiful spreadsheets, and envision the triumphant launch. Maybe you even practice a little Law of Attraction in your meditative practices each morning. But then…<insert sad trombone sound>. The plan sits there, gathering dust, because life has gotten busy, you’ve…
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Why building a castle on the sand is not always a bad thing TikTok has been likened to the Yukon—a vast wild place with enormous potential for engagement gold. But also, a potential dark side. That’s part of its allure and if you’re target market is under 40, you’re likely on it (or considering it).…
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The new year often brings a renewed focus on fresh starts and improved efficiency. Many of us are wondering how we might earn more, be more productive, and enjoy a better work/life balance. But as you’re committing to goals for the new year, consider that what your business may need is some decluttering. It’s time to…
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The holiday season always seems to bring out the best in everyone—acts of kindness, bestowing grace, being a little more patient with people. During Small Business Season, many of us consciously choose to shop local and support the small businesses that make our community unique. It’s a beautiful time where we feel the power of…
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Whether you are starting your own business or reporting to someone else, you can be the leader you want to be with just a few changes to your weekly routine. All it takes is a little awareness. Before we get into the routines you can incorporate into your week, it’s important to understand that it…
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It doesn’t matter what kind of business you are in. People need what you make and provide. If you’re fortunate, they’ll consider you when gift-giving this holiday season, but even if you’re not in retail or food/beverage, you can still bring in holiday customers with these ideas. 4 Ways to Sell Your Products/Services During this…
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It feels like articles about holiday spending in recent years have all started with the same intro—costs are up, consumers are looking for value. While this year is no different, there are a few parts of the consumer landscape that present a unique set of challenges for small businesses. According to the latest BizInsure holiday…
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